Internet is flooded with different contents on the same or similar topic. It is essential to design your website in such a way so that it loads faster and comes up in the search engine list.

One of the best ways to make the website fast is by optimizing images on your WordPress site. Images make content more interactive and tell a story to define the content well. It is very crucial to keep the file size of images low so that the website loads faster.

How WordPress Image Optimization Useful

Image optimization can help a user by loading fast and businesses by taking the WordPress site on search engine lists. These all benefits can be gained by simply optimizing the images. 

The image optimization process can be made easier with automated plugins. But before diving directly into the plugins keep the following things in your mind while uploading an image on your website to complement your content.

  • Compress the image resolution- The image to be used on the website must be of optimum size. Don’t use big files or images with high resolution unnecessarily. This will increase the loading time of the page and this does not suit the Google algorithms as well.
  • Give a relevant name to the images- Always add a keyword to the images to optimize your post. This will help in SEO and drive more traffic towards your content.

Top 7 Image Optimization Plugins

Here we have the best Image Optimization Plugins to make your page speed faster:

  1. EWWW Image Optimizer

This plugin has the best .jpg and .png optimizer, which converts them in JPEGmini. This WordPress plugin reduces the image size and helps your website load faster.

One of the best features is that you can run this on your server despite waiting for third-party confirmation. This also adds to the speed. The plan for this plugin starts from $0.99 per month.

  • WP SmushPro

This is another great WordPress plugin option for your image optimization. On this plugin, you can optimize the image in bulk or individually. Through this platform you can compress .jpg, .png, and .gif images. 

The free edition offers image optimization for images below 1 MB, and through the subscribed edition, you can optimize images up to 5 MB in size. The plan starts from $19 per month.

  • Imsanity

This entirely complimentary WordPress plugin does not charge any amount for image optimization. It is designed with an automated system which means your image will be resized automatically without deteriorating the actual quality of the image.

Through this plugin, you can optimize images in bulk quantity. You can add specific width and height to your .jpeg image.

  • Media File Renamer

As the name suggests, it resizes the image without compromising its quality. You can update the title for the image, and it will be renamed accordingly on this plugin. If the titles are decided using keywords, then it will boost the SEO of the website and help the website load faster. The pro version plan starts at $24 per year.

  • SEO Friendly Images

The name says it all. This WordPress plugin compresses the image and renames the images according to the keywords. This will help in boosting SEO and improving the loading speed as well. All these services by this plugin are offered for free.  

  • CW Image Optimizer

This is also a free plugin, and the services are almost similar to WP SmushPro. This plugin also optimizes your image to enhance the loading speed of your website. 

This plugin optimizes the image without compromising the quality and creates SEO friendly title for the image as well. Using this platform is a ‘win-win’ situation for WordPress website owners.

  • ShortPixel Image Optimizer

More than 3,00,000 users use this platform. It is a very popular WordPress image optimization plugin loaded with excellent features. 

You can use this platform for free for optimization of up to 100 images, and after that, they charge a reasonable amount of money. It optimizes the photos automatically and works in the background as well. It supports JPEG, PNG, WebP, PDF, and AVID files. 


The above list of plugins to optimize your image on your website to make the contents more interesting. The images have the potential to attract traffic to your website and also improve the loading speed of your website.

Nowadays, due to loads of similar content on the same topic, making your blog or content more engaging is essential. Keywords also play a significant role in deciding the traffic towards your website. So use these plugins suggested above to optimize the image uploaded on your website and enhance your website loading speed.

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